In 1978, a 113-year-old workwear brand from Nashville needed to reinvent itself for a new and energetic generation. A change that was big, bold, and stood out from the crowd.
That’s when the legendary Duck Head khakis with the “Big Gold Patch” were born. The Big Gold Patch was a badge of honor. The bright label that could be easily recognized across the campus quad was a sign of “if you know, you know”. The patch was as irreverent as the college students who would ring in summer by cutting them off into shorts and wearing them to see their favorite jam band. To celebrate the 45th anniversary of this piece of American clothing heritage, we’re bringing back a limited-edition, small batch run of Big Gold Patch chinos.
View Full Details →
